Step 2 - Finding High Authority Domains
Buy expired high authority domains that you will use to rank your sites.
Buy expired domains with authority
What is domain authority?
The domains ability to rank in Google, calculated and measured using Moz domain authority or moz page authority
These two metrics are very important. The starting point that can be used personally for every domain that you go out buy.
- A minimum domain authority score of 20.
- Domain authority must be lower than page authority.
Check backlinks & referring domains
Use Ahrefs to check existing backlinks and referring domains.
You don’t want existing backlinks coming from bad neighbourhoods or spammy domains.
Avoid sites with links from niches that have been prone to high incidences of search engine spamming, such as the adult and pharmaceutical sites.
Use Majestic SEO to check:
- Trust flow - Must be lower than citation flow
- Citation flow - or backlinks, its a measure of the volume of links pointing to the site or to a particular page
- Trust flow and citation flow must be above 10
- Review anchor text - check for keyword abuse
- Check anchor text ratio - Any anchor text with a ratio of over 25% is a red flag. Unless it is the domain name or a brand.